How You Win against the Boys

How $750,000 movies show you how

The big hit on Amazon, The Boys, has concluded its raunchy and legendary 5 season run. The show is essentially superheroes (Greek Gods?) running the world without morality, and only a bunch of misfits are brave enough to fight them.

Despite insurmountable odds.

And in this post, I show you how, through low-budget filmmaking, to beat the odds in business and investing.

Everyone at first wants to be that guy. But that guy had to start somewhere, and usually it was with a good idea with no money.

The creator of The Boys, Eric Kripke, a fellow scrap dealer's son, started making low-budget horror that created a franchise.

It was about two Duke of Hazzard characters fighting the supernatural with a Dodge Charger and some moxie.

So secret number 1

Repackage what works and add the latest “craze”

In today’s box office, two movies have been framed as David vs Goliath. Obsession the low budget Cinderalla) vs Grogu (from the billion-dollar Star Wars franchise), and yet BOTH of the filmmakers on both sides made their star debut with low-budget fare.

The movie Obsession made for $750,000 and now box office juggernaut

Jon Favreau, who made Grogu, had his start in 1996 with Swingers. The movie that introduced the world to the wild Vince Vaughn

Lesson 2

Focus on a feel-good vibe and optimism despite a questionable situation.

With your audience and client base.

Jon Favreau’s charm is his light touch. It worked from Indie films to Iron Man to rebooting and making The Mandalorian and Baby Yoda popular.

Try it.

What businesses are you thinking of that have this?

This year, the stock market has surged! The echoes of 2000 are uncanny.

Even a low-budget hit like Obsession had been done before, in 1999, with The Blair Witch Project.

So is it zeitgeist? Or the audience trying to root for the small guy when the rich have gone richer?

Rule #3

When everyone is making money, and you missed out. Do something small. Something special. It’s contrary. People want something different.

Want to feel something. Even if unsettling.

So how come this formula works over and over again?

I liken it to the fact that finding a good and compelling story is rare. No one is going to greenlight differently. Someone new, fresh, and with a vision will be required.

But once found, you don’t need a large budget.

It’s like a well-built bodybuilder. He really doesn’t need much more than a shirt and pants (and a toothbrush). There is nothing needed to impress.

Now take Odyssey with its monster budget…monster ego and monster actors…

Are they trying to compensate for something?

Now, here is where it gets interesting for me: my gut was saying that theatre-going won't do well if the stories don’t motivate ticket sales, but then I read this…

Theatres

Horror is a more cinematic experience, and guess what? So is comedy.

Let me rephrase…a communal emotional experience is priceless, which only theatre-going can provide.

And probably why theatre stocks are rising

For how long is the question which is why you must subscribe

Every film out there needs a script and so does Wall Street,

I finished my first ebook that I am going to launch it this coming week. It’s an essential 8 point plan to help keep on the right path.